Flight Director.
Someone in the marketing director’s chair without the salary line. I own the plan, the channels, the briefs, and the monthly read. From $2,500 a month, scoped by cadence, never by the hour.
Most people can market or they can design.
Marketing leaders hand off to designers and hope the work survives the translation. Design studios make beautiful things and hand back a folder, because nobody there has carried a number.
I have sat in the marketing director’s chair, and I build the brand and the website myself. The strategy and the craft do not get handed between two people who describe the business differently.
That is the whole pitch. Certified on the measurement side, and the portfolio is right here to judge the other half.
The decisions, not just the deliverables.
The plan
A quarterly marketing plan with priorities in order, so the team stops relitigating what to do next.
The channels
Which ones you are in, which you are leaving, and what each is accountable for.
The brief
Whoever executes gets a real brief. Most bad marketing work is a briefing failure, not a talent failure.
The read
A monthly report in plain English: what moved, what did not, what changes next month.
Priced by cadence.
Never by the hour.
You are buying judgment and availability. Billing by the hour would mean charging you more for being slower, which is a strange thing to promise.
Standard
$2,500/mo
- Working sessions every other week
- Quarterly marketing plan, yours to keep
- Channel and budget decisions
- Monthly Mission Control report
- Async access between sessions
Embedded
$4,500/mo
- Weekly working sessions
- Vendor, freelancer, and team direction
- In your operating rhythm and standups
- Campaign oversight end to end
- Everything in Standard
Month to month after the first ninety days, which is the shortest honest window to judge marketing direction. Thirty days notice, no penalty. Design and build work is scoped separately, and existing Cosmic Reach customers keep their rate.
Credentials behind the work.
Certified in Google Analytics, digital marketing, and inbound optimization. The measurement side of the system is run by someone who was trained on it.
Google Analytics Certified
HubSpot Digital Marketing CertifiedView certificate
HubSpot Inbound Marketing Optimization CertifiedView certificate
Wanted to give you big kudos on your revamping of the logo and website for our organization. Had someone tell me the website is definitely more modern. The compliments continue to come in and the traffic has gone up. All thanks to you and your creative thinking.
How direction runs.
Care does the work the data surfaces. SEO, content, fixes, improvements. Flight Director decides what the work should be. One executes, the other directs. Plenty of businesses only need Care. If nobody on your team owns marketing strategy, you need a director.
No. Flight Director is open to any business with something worth marketing. That said, directing traffic to a presence that undersells you is expensive, so we will name it early if the foundation needs work first.
No. You are buying judgment and availability, not timesheets. Engagements are scoped by cadence (how often we meet, what I own, what gets reported) and priced monthly. If the work is faster because I have done it before, you keep the benefit.
The marketing plan and the priorities behind it. Channel decisions and the budget logic. The brief for anyone executing, whether that is me, your team, or an outside vendor. And the monthly read on what is working, in plain language.
Yes, and it is often where the fastest gains are. Most underperforming vendor relationships are a briefing problem, not a talent problem.
A conversation, then a written scope with a monthly number. Month to month after the first ninety days, which is the shortest honest window to judge marketing direction. Thirty days notice, no penalty.
Need someone running marketing?
Tell me what you sell and who buys it. You will get a recommendation before you give up an email.